How to Make a Music Video: Performative vs. Narrative Concept

The advantages and disadvantages of these two different potential concepts for music videos.

This video series covering how to make a music video features the insights of professional filmmaker Nita Blum. She’s worked with a wide variety of musical artists, from big stars like Missy Elliott to indie locals like Veronica Everheart.

In this video, we discuss the pros and cons of shooting a performative concept (filming a musical performance) vs. a narrative (story-based) concept, in a music video.